​PowerSpeaking Blog: Tips and strategies for crafting presentations!

Help! How should I prepare myself to present to the boardroom?

PowerSpeaking, Inc.’s founder, Rick Gilbert, was one of the first in the market to crack the code on how to present successfully to senior executives. Though our research and best practices continue to evolve, the core advice in this 2011 CIO Magazine online remains as true as ever.

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Want to Win Over an Audience? Forget About Being Perfect.

Have you ever spilled coffee all over yourself on purpose? Yeah, me neither. But would you believe that an unintentional fumble like that—or any genuine blunder in front of an audience, really—might just turn out to be a good thing?

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Want to Get Ahead? Learn the Fine Art of Persuasion.

Best-selling author, Harvard instructor, keynote speaker, and brand adviser, Carmine Gallo, has an interesting proposition:  that business is in sore need of employees and leaders who are masters of the ancient art of persuasion.

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The So-Called “Soft Skills” are the Currency of the Future

I read a recent study by tech giant IBM that came to a pretty startling conclusion:  In the next three years, approximately 120 million professionals worldwide will need to develop more effective behavioral skills and new ways of working together in order to succeed in the evolving digital age. 

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Ready to Stand and Deliver in the C-Suite?

In our last blog, we focused on the importance of preparation when delivering a business review, and how critical it is that you adopt the big-picture mindset of senior executives.  This post zeroes in on the fine art of delivery and engagement in the C-suite.

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Do You Know What Keeps C-level Execs Awake at Night?

Presenting business results to senior executives is like no other presentation you'll make. Your audience expects you to step up to their level, and think the way they think. Here are some tips to help you succeed.

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The Fine Art of Drinking Wine from a Beer Glass (or, Knowing What a Customer Wants)

Say your company is offering a new line of artisanal beer glasses designed by local glass blowers. You’ve just stepped in front of the C-level team of a large wine and spirits firm to wow them with your product.   You don’t want to waste any time, so you launch right into your pitch. Three minutes into your presentation, the CEO stops you and says, “Wait. We’re discontinuing our beer line this winter.” Uh-oh. Wrong product, wrong time? Not necessarily.  Listening more upfront, establishing the need before you advocate, or having an internal coach can avoid wasted time.

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It’s a Conversation, Not a Pitch

Ever tried to have a conversation with someone who absently nods while you talk because—you can see—he or she is just waiting to say what they want to say?  Annoying, right?  Makes you feel like getting up and walking out of the room?  Welcome to the world of a potential customer who is at the receiving end of a one-way sales pitch.  

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Know Thy Customer

KNOW THYSELF?  BETTER YET:  KNOW THY CUSTOMER.  The sales landscape is littered with stories of salespeople who pitched products and services to potential customers they didn’t bother to research.  Taking a naïve (at best) or arrogant (at worst) approach, these kind of salespeople think all they need to do is dazzle with facts, figures and sales acumen to seal the deal.  Or they think the product pretty much sells itself, so why do any research about potential buyers?

We recently interviewed 24 top executives in the process of developing our SalesSpeaking® course.  Listen to Sharon Black, President of Strategic Accounts at Robert Half International, as she tells the story of the novice salesperson who didn’t put much stock in knowing his audience.  

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